Tag Archives: postaweek

The New Website Has Launched, Make Sure Your Still Subscribed!

Hello my friends,

I just wanted to remind you that the new web site for www.AvALiveRadio.com has just launched this week and I’m encouraging all of you to check that you are still subscribed by going to the new page in your browser window and entering your email address in the subscribe box in the right hand side navigation of the home page.

As our domain AvALiveRadio.com is no longer going to be located on the wordpress server, you will not be receiving any of our freshest posts without making sure you are subscribed.

Continue reading The New Website Has Launched, Make Sure Your Still Subscribed!

{Balancing Hormones} The effects of Progesterone on the body

Today’s Topic: The effects of Progesterone on the body. Including symptoms of being low progesterone, how to check for it, monitoring your levels, where to find help, best and safest products to use and book recommendations.

Join host Jacqueline Jax with Anti-aging medicine advocate, Galia as they talk about the path to a happier healthier life through cutting edge HRT.
By opening your eyes to a new way of preventative and proven remedies, that most Doctors don’t want to hear about, we are bringing you all the answers to longevity and anti-aging by diving deep into the study of hormones and their effects on the body.

As we age certain hormones diminish in both men and women, creative imbalances that can set off everything from perimenopause to cancer. It’s important to be aware of what’s going on in your body as early as 30 and in some cases even earlier. If you have feelings of dression, anxiousness, fatigue and have sexless sleepless nights, you need to listen to our podcast.

Tune in Live Today at 1pm est-
http://www.blogtalkradio.com/avaliveradio/2014/09/07/balancing-hormones-the-effects-of-progesterone-on-the-body

{Podcast} Fashion Friday Starting and Marketing an Online Fashion Design Brand

 Fashion Friday Starting and Marketing an Online Fashion Design Brand

Listen in Now:
http://www.blogtalkradio.com/avaliveradio/2014/09/05/fashion-friday-starting-and-marketing-an-online-fashion-design-brand

Today’s Topic:
Good morning AvA live radio fans, this is Jacqueline Jax your host here on this beautiful south Florida morning. Its Fashion Friday so I’m going to send you into a fabulous weekend with some fashion food for thought. This is the very first episode of a series I’m doing here on A.V.A Live Radio designated to educate you and offer you insights into the many facates of the Fashion industry. Each Friday I’ll be focusing on hot topics such as Fashion Design, industry news, fashion blogging, merchandising, photography, marketing and advertising.

Continue reading {Podcast} Fashion Friday Starting and Marketing an Online Fashion Design Brand

{Podcast} How Instagram is Changing The Roll of Fashion Bloggers at NYFW

Instagram changes #nyfw
Instagram changes our view of fashion @ #NYFW

How Instagram is Changing The Roll of Fashion Bloggers at NYFW

Listen in Now:
http://www.blogtalkradio.com/avaliveradio/2014/09/04/how-instagram-is-changing-the-roll-of-fashion-bloggers-at-nyfw

Today’s Topic:
Join radio host and journalist Jacqueline Jax as she breaks down the roll of the fashion blogger in today’s high pace industry and how instagram has threatened their existence. Learn how they are struggling to improve their content and adapting to the new fashion internet landscape. The question is… Will instagram crush the fashion blogs of tomorrow?
Continue reading {Podcast} How Instagram is Changing The Roll of Fashion Bloggers at NYFW

{Podcast} Knowing Where To Focus Most of Your Social Media Efforts

Next Topic: Knowing Where To Focus Most of Your Social Media Efforts

Listen in now:
http://www.blogtalkradio.com/avaliveradio/2014/09/03/branding-and-marketing-tipsknowing-where-to-focus-your-social-media-efforts

Today’s Show:
With so many demands on your time to run your business and so little time, it’s very important that you make the best use of those hours you could be loosing on social media. Social media is fun but if your using it to market a product and drive traffic to your blog or web site then the big question is- Which one do I use and how much time should I be giving it before I see results?

Spend 15 minutes of your morning with me to think about how your spending your social media time and discover where you could be getting better results. I’ll also be including information on how to use stats to see where your traffic is coming from, which social media profiles I get the most traffic from and why, and what types of posts work best for social media platforms like facebook, Twitter, LinkedIn, google and Instagram.

Continue reading {Podcast} Knowing Where To Focus Most of Your Social Media Efforts

{Podcast}10 Pro Tips to Get More Followers on Instagram

Listen in live at 10 a.m est http://www.blogtalkradio.com/avaliveradio/2014/09/02/branding-and-marketing-10-pro-tips-to-get-more-followers-on-instag

Today’s Show:
{Podcast}10 Pro Tips to Get More Followers on Instagram
Every week my assistant and I sit down with some of our favorite Instagrammers to chat about the art and marvel in their mobile photography efforts. We take a look at their editing process, their favorite apps, and overall how Instagram has altered our approach to photography in general.

In my review, I couldn’t help but compose a list of tips from these true Instagram masters who have collectively amassed over 2 million followers.

Continue reading {Podcast}10 Pro Tips to Get More Followers on Instagram

{Podcast} 10 Exciting New Ways to Engage Your Fans on Facebook

Listen to the Show Now:
http://www.blogtalkradio.com/avaliveradio/2014/09/01/branding-and-marketing-tips-10-exciting-new-ways-to-engage-your-facebook-fans

Today’s Topic:
{Podcast} 10 Exciting New Ways to Engage Your Fans on Facebook

Even the best facebook content managers run out of post-spiration, occasionally. With new posts firing off every minute of the day, keeping people engaged on your page can be a challenge. I’ve posted all kinds of posts from images to video to news links and personal comments but in my experience there are specific posts that produce much higher engagement results.

Here are the 10 types of posts that in my experience consistently produce higher levels of engagement.

Continue reading {Podcast} 10 Exciting New Ways to Engage Your Fans on Facebook

Balancing Your Hormones Riding the Anti-aging Estrogen Wave for Men and Woman

Listen in now:
http://www.blogtalkradio.com/avaliveradio/2014/08/31/balancing-your-hormones-riding-the-anti-aging-estrogen-wave-for-men-and-woman

Show Topic: Every Sunday Join host Jacqueline Jax with Anti-aging medicine advocate, Galia as they talk about the path to a happier healthier life through cutting edge HRT. By opening your eyes to a new way of preventative and proven remedies, that most Doctors don’t want to hear about, we are bringing you all the answers to longevity and anti-aging by diving deep into the study of hormones and their effects on the body.

As we age certain hormones diminish in both men and women, creative imbalances that can set off everything from perimenopause to cancer. It’s important to be aware of what’s going on in your body as early as 30 and in some cases even earlier. If you have feelings of depression, anxiousness, fatigue and have sexless sleepless nights, you need to listen to our podcast.

Subscribe to every episode Today!

Today’s Books:
You can follow along with us by downloading the books that Galia recommends.

– Breakthrough: Eight Steps to Wellness (Get it now)
– Ageless: The Naked Truth About Bioidentical Hormones (Get it now)
– Bombshell: Explosive Medical Secrets That Will Redefine Aging (Get it now)
– The Sexy Years: Discover the Hormone Connection: The Secret to Fabulous Sex, Great Health, and Vitality, for Women and Men (Get it now)
– Grow Young with HGH: The Amazing Medically Proven Plan to Reverse Aging (Get it now)
– The Life Extension Revolution: The New Science of Growing Older Without Aging (Get it now)
-Textbook of Bio-identical Hormones (Get it now)

Coming up next:
– Balancing Your Progesterone
“It’s not enough to add years to ones life, one must also add life to those years.” JFK

We would love to hear from you. Tell us how you feel about the show.

Jax Report DSLR Camera and Video Tech Review Technology Podcasts

Listen Now: Jax Report DSLR Camera and Video Tech Review 08/30 by AVA LIVE RADIO | Technology Podcasts.

Show Topic: Join host Jacqueline Jax for this weeks live podcast, The Jax Report reviewing her favorite DSLR Cameras and Video Tech. She tells you which products she loves to work with and why.

Continue reading Jax Report DSLR Camera and Video Tech Review Technology Podcasts

{Behind The Music}Dance Electronic Singer Songwriter Idzkan’s Passion for Inspiring People

IMG_0741

ARTIST BIO
Idzkan is an aspiring singer/songwriter from Johor Bahru Malaysia who is has a passion for His artistic vision is to connect to his audience with a mix of catchy hooks and a diverse experimental sound in the electronic pop dance genre.

His debut album “The Art of Love” will be out later this year with 11 year old executive producer, Dj Wizzy. Working on personal and collaborative albums over the past year, this creative team plans to focus on spreading positivity, self empowerment and fun to all of their fans.

Although Golf is a big part of this artists life, he made a decision to sacrifice the game to focus on an education and his music. Singing has always been his passion but he was missing that songwriting element to complete the dream. After being introduced to the world of producing music by his UK producer mate, he started to gain interest and inspiration.
Continue reading {Behind The Music}Dance Electronic Singer Songwriter Idzkan’s Passion for Inspiring People

Help Us Pick a Picture for Our New Logo with Host Jacqueline Jax

Happy to say we are about to celebrate our 4th year anniversary and to celebrate on of the things at the top of the list was to replace the old logo. It’s about time! So we had our host Jacqueline Jax get into the studio today to put some new images together for the choosing. Want to help us choose? Leave a comment below with the numbers of your favorites.

Behind the scenes photoshoot video- Check it out!

Continue reading Help Us Pick a Picture for Our New Logo with Host Jacqueline Jax

{Secrets of Success} Get The Scoop on Pay Per Click Advertising From The Users

Jacqueline Jax Host and Branding Specialist A.V.A Live Radio
Click on image for more articles by Jacqueline Jax

Have you often wondered if pay per click would work for you? In order to feed my curiosity I took a poll by asking a bunch of our community members in different businesses what they thought of pay per click advertising. Their insights were very helpful and illuminating.

Continue reading {Secrets of Success} Get The Scoop on Pay Per Click Advertising From The Users

{Secrets of Success} 5 Business Lessons Learned From Swimming With The Sharks

Are you ready to swim with the sharks? This video should get you motivated. Listen to the stories of Entrepreneurs who have a dream and are willing to go all in for success. It’s the American Dream and it’s free to anyone with a great idea and who is willing to do anything it takes to get the product on the table.

Watch video & read my 5 lessons learned from Shark Tank

Continue reading {Secrets of Success} 5 Business Lessons Learned From Swimming With The Sharks

A.V.A Live Radio Interview with Eddie Heller from Toxic Box

Toxic_boxJacqueline JaxJAX: How did you get your start in music?
Eddie: To be honest, I’ve been involved with music as long as I can remember. We had a baby grand piano in our home growing up and my parents have pictures of me as an infant sitting on my dad’s lap playing. My dad is an accomplished piano player and the 1st recollection I have of playing is around 4 or 5 years old. I played clarinet in elementary school and in 7th grade drums became my main instrument. By high school and college I was playing guitar and bass as well. I was a terrible candidate for music lessons – I had ADHD and had trouble concentrating. Luckily, playing by ear came easy to me. I’m not a virtuoso on any instrument (nobody is paying money to watch me perform on a specific instrument – lol) ……. my strengths are creativity/songwriting, a metronome sense of timing, and hopefully a well rounded appreciation of everything that goes into a song.
Continue reading A.V.A Live Radio Interview with Eddie Heller from Toxic Box

{Secrets of Success} Digging Deep For Interviews

Jacqueline_Jax_avalive_radioI interview artists and entrepreneurs weekly for the station and am amazed at how many people spend so little time on their interviews. I’ll start by sending them about 10 questions to help them create a story about themselves and their work and am often disappointed in the responses. Although entrepreneurs typically have a lot of interview savvy, giving up lots of personal stories and playful accounts about how they interact with their business and the people in it, Artists take the longest to respond and often hold back every aspect of what makes them interesting to the readers. Amazing to me, since entertainers  should be able to entertain. Today’s music artist seems guarded and scared of revealing those wonderful frailties that make their stories so unique, interesting and relatable.
Continue reading {Secrets of Success} Digging Deep For Interviews

{Artists Corner} In today’s world of hurdles, how do you keep the artist inside alive and inspired?

Jacqueline_jax_inspirationQuestion: In today’s world of hurdles, how do you keep the artist inside alive and inspired?

Inspiration is a fickle mistress. When she’s with you, all is good in the world. But when she disappears it can be frustrating and even scary at times. As a working artist, I have found myself uninspired many times. But when it prevents me from getting important things done, it can be a real issue. Over the years I’ve learned that it’s very important to know myself and discover what motivates me so I can keep my creative juices flowing.

What inspires you?
I’ve learned that my inspiration is driven by several things.
Continue reading {Artists Corner} In today’s world of hurdles, how do you keep the artist inside alive and inspired?

New Artist Spotlight: Bleachers Debut Album “Strange Desire”

At last – the wait is over for our new Spotlight artist, Bleachers! Listen to Strange Desire, the band’s debut album featuring “I Wanna Get Better.”

Continue reading New Artist Spotlight: Bleachers Debut Album “Strange Desire”

Marketing Tip of the Day: Visualizing Your Dreams For Success and Having Faith In Yourself

success secrets from entrepreneur Jacqueline JaxIn speaking with many successful entrepreneurs concerning how they conquered their greatest challenges and fulfilled their dreams, there is one thing that they all have in common. This common characteristic is more of a personality trait than a skill. It is something that can be learned and can be easy practiced every single day. The one thing that they all have is FAITH.

Faith can be a fairly abstract concept for some people to wrap their heads around because it’s so easily lost. There will be days when you wake up with faith and one thing happens two hours later that derails your faith in yourself sending you spiraling into negativity. It’s a concept that’s fragile because the human mind is powerful and susceptible to outside influences.

But with our powerful minds, we can do great things. I’m sure you’ve heard the saying, “What you can visualize, you can materialize”. Continue reading Marketing Tip of the Day: Visualizing Your Dreams For Success and Having Faith In Yourself

Celebrity Bash: Host Jacqueline Jax Celebrates Ashley Moskos 16th Birthday Party

AShley Moskos Birthday Party Jacqueline JaxA.V.A Live Radio host Jacqueline Jax helps to celebrate Ashley Mosko’s 16th Birthday Party.
Continue reading Celebrity Bash: Host Jacqueline Jax Celebrates Ashley Moskos 16th Birthday Party

Marketing Tip of the day: 3 Steps To Building Stronger Brand Awareness

Jacqueline-Jax-ShowDid you join us on facebook.com/AvALiveRadio yet? Maybe it’s time you joined the page so you won’t miss out on our conversation and daily social media marketing inspiration. Our tips keep you from getting lost and give you that daily direction for building a better facebook page that’s rich with content and more responsive readers.  – JAX

Think about what benefits your Brand
How do we improve passion behind our brand: Avoiding a break in the chain.

The passion of the company founders for their brand is typically transferred to their employees and thus the customer. This energy must be transferred daily through each persons actions and constancy. But with that said, if any person in that company chain isn’t carrying the energy forward, that will cause a break in the chain. I will go through more on this in later discussions, but first here are 3 initial steps to building a stronger brand awareness.

Continue reading Marketing Tip of the day: 3 Steps To Building Stronger Brand Awareness

Marketing Tip of the day: Framework for Creating a Stronger Internal Business Brand

Jacqueline-Jax-ShowDid you join us on facebook.com/AvALiveRadio yet? Maybe it’s time you joined the page so you won’t miss out on our conversations. Monday through Friday we give you daily social media marketing inspiration. Our tips keep you from getting lost and give you that daily direction for building a better facebook page that’s rich with content and more responsive readers.  – JAX

Marketing Tip of the day: Framework for Creating a Stronger Internal Business Brand

Step 1: DEFINE
Define what makes your organization unique, and what values you represent. Define the target audience for your products or services and gain an understanding of what this audience needs from your organization.

Step 2 : VALUE
Define the value you are delivering to your customers; what business problems do you hope to solve with your product or services? Identify any gaps between what is truly valuable to your customers and how you internally define your brand.

Step 3: TEST THE EXPERIENCE
Expand your focus group to include a range of customers, business partners and other important colleges. How does their experience with your company differ from your brand definition? Or is it consistent?

Step 4: STRATEGY
Most importantly identify gaps between how you define your brand and your business strategy. Is there a close alignment between what you believe your organizations represents and what will ultimately help achieve revenue. Check your quality. If you champion a particular element of your brand but don’t relay that consistently, then you would notice a gap between your brand and busin

Step 5: FRAMEWORK
Developing a simple brand framework will help you clearly articulate what your business strategy is striving to achieve. A creative team can work with the company employees to develop this framework and identify all the opportunities that your brand can be communicated through creative design and application.

Notes: Engaging the brand and relaying the experience: Do the employees relay the company brand to the customer through their actions, performance and daily connections?
For more help and guidance, subscribe to our web site today and ask your questions:

YOU MAY ALSO LIKE:
Hot Topic Tuesday: Getting More Traffic To Your Web Site http://wp.me/p1Fv4O-1lJ

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Jimmy Buffett St Somewhere Tour Ends in West Palm Beach Florida

tikibamboo tailgate jimmyBuffett 2014 Florida 43Jimmy Buffetts St. Somewhere Tour ended in West Palm Beach Florida on Saturday night (April 26, 2014.) and our host Jacqueline Jax was on the scene herself to get pictures of the event. An amazing set list included: Special Guests Jonathan Edwards and his daughter Grace performing “Sunshine” along leading into Grace singing “Imagine One Day” during the encore. The concert was filled with nods to favorite performers from Buffetts kick off song, Van Morrisons  “Brown Eye Girl” and finished off the show with Bob Marley’s “No Woman, No Cry” . Fans came from everywhere and it was incredibly packed with people left stranded outside at the Tailgate party with no tickets.

tikibamboo tailgate jimmyBuffett 2014 Florida 6Frank Talorico, (Owner Ocean Manor Hotel) hosted an awesome Bus and Mobile Tiki Bar tailgate party that began poolside at the Ocean manor hotel to celebrate Director of Operations, George Allans Birthday followed by  a bus ride moving the party to the show that was an absolute blast for it’s mix of local and  vacationing Buffett fans.

Jax George AllenHappy Birthday to George Allen (Director of Operations Ocean manor)

tikibamboo tailgate jimmyBuffett 2014 Florida 36The fans ranged in age from teens to good old Jimmy fans with a friendly lifes-a-beach attitude that felt like an ocean side version of woodstock filled with smiles, cheers and laughter. One of the most fun songs to experience on this night was “Fins”. Thousands of Shark fin wearing fans followed the Buffett Master with a left,right fin lean on every chorus. It was definitely a sight to see and an amazing energy to experience.

tikibamboo tailgate jimmyBuffett 2014 Florida 10See future tours: www.buffettworld.com/tourdates

Changing the Game of Music with Preston Sullivan of Royalty Exchange

AVA_Live_radio_Preston_Sullivan_Game_Changer_Royalty_ExchangeListen in Now: www.blogtalkradio.com/avaliveradio/2014/04/22/changing-the-game-of-music-with-preston-sullivan-from-royalty-exchange

Join host Jacqueline Jax as she talks with VP East Coast Sales Royalty Exchange, Preston Sullivan, about the future of music royalty’s and how he’s changing the game. Royalty Exchange is the world’s first market place for buying and selling royalties on a safe and efficient platform. Many thanks to @Preston Sullivan for coming on our show to talk about the company and the future of new artists royalties. Including the importance of registering your songs correctly to build up your royalty values from air play and sales performance over time.

A serial entrepreneur, Preston Sullivan has amassed over 35 years in the business of music and technology. Since graduating from Vanderbilt University in 1977 (Preston was a member of the 1974 Peach Bowl team), he started and ran successful ventures from LA to Nashville. Though a popular entertainer, singer and sax player on the west coast, Sullivan decided to move back to his beloved city of Nashville from Los Angeles and made the transition from artist to music executive in the years that followed. He built and launched companies such as college rock label Carlyle Records with offices in Nashville and Amsterdam, Preston Sullivan Music, ASCAP and Surespin Songs BMI with current copyrights associated with Universal Music Publishing and Cal IV Music. He was in-house producer and studio manager for Sixteenth Avenue Sound whose world renowned clients recorded over 80 platinum and gold records. In 1997 Sullivan jumped into the technology sector and co-founded the successful dotcom Tappedinto.com later called Streamlogics, a pioneer in webcasting and the streaming video business. Sullivan helped lead the company in global sales that resulted in a profitable sale in 2009 to Thomson Reuters.

Sales-Brochure-FrontNow VP of East Coast Sales with Royalty Exchange: Founded in 2011, Royalty Exchange started after identifying the need for a centralized marketplace where royalty owners could monetize their royalties and investors seeking to purchase alternative assets could invest in them. Our mission is simply to provide a platform where all types of royalty assets, such as music, television and film or patents, intellectual property, and mineral rights, can be bought or sold in an effort to bring value to both the investor and seller.

 Royalty Exchange

{JAX REPORT} Style Watch with Jacqueline Jax and Chris Franz

Jax Report on AVA LiveRadio Jacqueline Jax Chris FranzTune in now:  http://www.blogtalkradio.com/avaliveradio/2014/04/16/jax-report-style-watch-with-jacqueline-jax-and-chris-franz

Join host Jacqueline Jax with Chris Franz as they talk about the latest style trends. Topics Including: Dressing for your body type and lifestyle – How to know what trends to invest in- Making better wardrobe decisions on a budget- Spring Trends that will last more than one season.

spring-runway-fashion-2014Learn how to choose a Spring wardrobe that will last more than 1 season.Little black dresses addDiscover the secrets to selecting dresses for your body type.

Highlights: Jax Report Spring Style

DIY FAShion Projects1) Designer DYI: everyone loves a great DO it yourself project however be thoughtful with your project planning but there’s a great DIY like recreating that thousand dollar Pucci bag with some pretty beads and a hot glue gun and there’s walking around with a macaroni mess held together. Y paper clips. Not all DYIs are good. Keep them simple and look at some videos online before deciding on a project that’s for you.

Logo fashion trend spring2) Wearing Logos: if your going to become a walking advertisement for your favorite label, try to keep it to one piece of clothing at a time. There was a time when Jacqueline Kennedy never wore logo tees and thought they were to be saved for youthful rebellious teenagers but if you between the ages of 12-25 a logo tee is certainly appropriate to demonstrate your personal views. But other than for workout wear, still to classic looks that aren’t to wordy. Try to focus on fabric texture, colors and fit instead.

SPring fashion luxury trends3) Focus on Luxury: there are some beautiful pieces this season that you won’t regret spending your luxury dollars on this season. A couple of my favorites are the leather bucket bag, a great pair of suede mules, chunky gold bracelet or necklace.
These styles won’t be trends that pass quickly and they are classic enough to pair them in unlimited ways as you move through seasons. Bag: Mansur Gavriel, $495 each; net-a-porter.

Low_heels spring fashion shoe trends4) Speaking of Shoes: the low heeled pump is back and woman are enjoying this as a work shoe. When it comes to shoes, you can typically be true to yourself and your lifestyle. I personally have never had an issue buying any color, heel shape or style and not been able to make it work down the Lin, however I have a rather large inventory to choose from. So with that being said, if your looking to invest in shoes this season, I like the nude styles, a chunky heel on a colorful or cork shoes is a fun comfortable style, the ankle straps are great and a goddess sandal for the next few months is going to be fun to wear.

Board shorts Spring Fashion Trends5) Board Shorts are those print surf shorts that end at the knee. It looks like a Hawaiian walking short to me. I personally wouldn’t invest in them because the trend is like a beach fad. I think that there’s nothing like all white shorts for the beach and a fresh stripe shirt or halter top in a solid color. You can even get fun with a Hawaiian print but I don’t see the board shorts being a fashion statement past the beach.

Spring tribal Fashion Trends6) Tribal Trend: this trend is a little to heavy for me. The elements can be very over powering for smaller frames and just have so much going on. They can look very costume. Instead try to get your tribal fix with a bag or accessories like earrings or necklace. Even a touch on a tee shirt something that won’t be a huge investment because it’s going to look outdated and silly once it’s over. The farthest I would go in a purchase is perhaps a tunic to wear with jeans for around $100. Tunics can get away with carrying trends further into other seasons because they have a casual wear with jeans feel that doesn’t typically force a statement to far.

spring-2014-picks-17) Piling on Jewels: right now the magazines are pilling on ear cuffs, arm bands, multi layers of bracelets, statement necklaces, statement earrings. Oh my gosh.. Hold on ..this is just a mess. More is not more. I would look and feel ridiculous wearing so much amour. A lady is a lady… Be reasonable and stick to one major statement piece at a time. Two max if they aren’t sitting close to each other and they don’t make you look like a Halloween costume version of yourself. I’m all for stunning jewelry but just don’t try to wear it all at once.

XL_1200x800_08-lgn8) Guilded with rose gold Metallics: metallics can be great for evening but again less is more. Don’t go head to toe metallic. Choose one item. Shoes, a bag, a cuff, or a shirt then mix it with matte fabrics in classic shapes to keep it from being over powering. I like black slacks or jeans, a metallic sheer shirt to lighten up the heaviness and add one bracelet of the color. Then shoes and bag should be neutral matching the black slacks. Your look can be so messy and over done otherwise.

XL_1200x800_09-lgn9) High Shine: high shiny fabrics are flying down the runways with a rain slick look in super bright shades. These trends won’t last long so don’t throw the luxury money at them, instead find pieces under $50 so you won’t kick yourself when your bored. We all like shiny things but clothing that shines wears out is appeal quickly and one the trend is gone people will look at you like your odd walking around in a bright yellow patent leather rain coat unless your a rock star. In which case, rock on you need the attention anyway. It could end up being your trademark.

Hawaiian-GR-Tankdress_look_10) Prints: prints are personal. Some people will be attracted to florals, others to geometrics. Colors are always appealing to the wearer and the viewers because they are so uplifting. But choosing the right sundresses can be tricky. I love fit and flare shapes for all my clients because they hide figure flaws and accent the best parts then work to smooth out the bumps.

For a peak at more looks from today’s show go to JaxCouture.com and if you’d like to explore some fresh spring top and dresses that won’t break your piggy bank, Blondibeachwear.com is the place to go for the cutest print dresses in shapes flattering for all figure types.

Links to know:
www.AVALiveRadio.com : Subscribe to the Main web site featuring our previous and latest shows

www.JaxCouture.com : Jacqueline Jax shares the latest trends and how to wear them.

www.BlondiBeach.com : Enjoying a jetset resort lifestyle with fashion, 10 minute workouts and beauty tips.

ENTER TO WIN OUR BLONDi BEACH BAG GIVEAWAY!

Secrets of Success:: Changes To Facebook and Social Media That Will Effect Your Traffic

 

AVA_Facebook_Jacqueline_JaxChanges to facebook that will effect your reach and traffic:

Typically it’s a common practice to post different times per day on facebook so that you can increase the amount of people seeing your postings, but recently I discovered an article that facebook is making changes to the way that a post is being seen. Business pages are going to have to purchase adds in order to be seen by more than 1-6% of their followers in the news feed. Not fair perhaps, however it goes without saying that it is their prerogative to do so. I have always said that it’s best to build up our own mailing list, work directly from your own web site and never rely on only 1 form of social media for traffic. It’s best to remember that you don’t own those social media pages that you signup for and they can change the rules at any time. This article just adds fuel to the fire.  Facebook is making moves and changes in one way to filter to much spam and reposting, but in another to make money. You should be aware of the changes in the game and adjust your strategy accordingly.

A better plan for using Social Media to market your products

Want to hear about a better plan for marketing your goods? Let me walk you through my Sunday morning research as a guide line for a longer lasting marketing strategy. Learn more about the different social media platforms and why they may be a perfect fit for your business marketing plan.

Start with your own web site:

You own your web site and all the content on it so doesn’t it make more sense to focus on improving the content on your own web pages first? Listen to my latest show where I talked with web design specialist and SEO adviser Hector Torres from Idealocity.com about creating better SEO friendly content and how to tag your content so the search engines can recognize it. Listen to the show and read the notes: https://avaliveradio.wordpress.com/2014/04/10/secrets-of-success-advantages-to-a-wordpress-website-seo-tips-getting-views/

Discover which social media platforms are best for your business.

Not all platforms are equal and not all will get your products in front of the right group of people. Some are heavier with female buying traffic, some are just for building better brand awareness and others are great to let people know more about the face behind the brand. It’s best to identify what you want to accomplish and then start using the right social media platform to achieve your goal.

Pinterest:

If you sell fashion or beauty products, Pinterest is terrific to get your message out there because its heavy on female traffic already searching for those things. Very expensive paid advertising is on it’s way and has already been tested but 83 percent of “pinners” are women, compared to 53 percent of Facebook users and 49 percent of Twitter users.  Women are more likely to interact with brands on social media, and they buy more online.  http://www.entrepreneur.com/article/232418

Youtube

is a powerful visual platform that has the potential of reaching a viral amount of new people quickly depending on your message and how interesting your make your video. But it’s no easy task to creating something that will go viral. Instead of focusing on trying to create viral videos, you should dedicate your efforts to catering specifically to your target audience.  http://www.entrepreneur.com/article/230501  For instance, I just started a Home shopping show segment on AVA LIVE RADIO to talk about fashion  and style to my fashion clients on a visual platform that is easily seen. I’m not thinking about how to make the video’s go viral, I’m thinking about providing the best and most fashion informative content I can that will solve style issues. By answering my customers common fashion problems, I have the best chance at not only getting viewed by current clients but appealing to new ones as well. Check out the show if your curious: https://avaliveradio.wordpress.com/category/jax-couture-home-shopping/

Twitter

is an ongoing- in the moment conversation where you can reach out to people and actually get a reply on breaking news or announcements. But you really have to follow the trends and be quick to act on what people are searching for. I found a helpful twitter tips article from Entrepreneur magazine that may help you get in the game . I especially loved what they said about : “Save the sales pitch. Don’t get caught up in using Twitter as a selling tool. Instead, use it to increase customer loyalty and offer valuable information to your followers. Overmarketing will merely leave a sour taste in followers’ mouths, and you may even end up losing them if their feed gets too clogged with too many promotions. Be viewed as a resource, not a door to door .” salesperson. http://www.entrepreneur.com/article/230891

Facebook

is great to let customers get to know the people behind the brand. It’s not a place for spamming and just like I said at the beginning of this article, major changes have already been made to how your posts get filtered. So be sure to read the article I linked up and stay subscribed to us here at A.V.A Live Radio to stay up to date.  Basically, as I have researched, you’ll want to portray your business in a friendly, “sociable” manner, as a place where customers are treated well and “everybody knows your name.” Almost any business can benefit from having a Facebook page. But Facebook isn’t about selling.  http://www.entrepreneur.com/article/230020 Great information to keep in mind..

Linkedin

is a business to business connection platform where people are gathering resources and contacts for their businesses. It’s a great place to establish your credibility in your industry among your piers. “When a member publishes a post on LinkedIn, their original content becomes part of their professional profile, is shared with their trusted network and has the ability to reach the largest group of professionals ever assembled.” http://www.entrepreneur.com/article/231626 .. There are some awesome articles about linked in that I have gathered for you at the bottom of the page if your interested.

Instagram

This image dominant platform is fun to use but from a “marketing perspective, the community’s enthusiastic fan base and built-in social aspects make it an ideal place to connect with potential customers and build brand recognition. ” http://www.entrepreneur.com/article/226014
I enjoyed learning about these 3 tips to getting more likes on imgaes:  Keep it cool: Photos dominated by blues and other cool colors tend to garner more likes while photos with warmer oranges and reds do worse.
Master monochrome: The more dominant a single color is on an image, the more likes it could get. Pictures dominated by a single hue receive 40 percent more likes than those that don’t.
With color, less is more: It can be tempting to ratchet up the vibrancy, flooding your image with color to make it stand out. But in today’s overstimulated world, bright and vibrant colors can get lost. The proof is in the data: Curalate says less saturated images receive 18 percent more likes than their mover vibrant counterparts. http://www.entrepreneur.com/article/229901

Start a Mailing List:

Although you may think it’s old hat, a good old mailing list still works miracles at getting your message and offers directly to your customers. Use Mailchimp or an opt in subscription signup on your blog to collect those emails and stay in touch with those who want to hear from you. Keep your content fresh, updated and in motion. Make sure you are always competitive in price and offering incentives for people to visit often, don’t spam your followers but set up a consistent weekly schedule they can count on with fresh daily content on your web pages. If you want to compare the top 3 mailing list providers, I linked an article for you below.

I certainly hope that my research this morning helped you to get up to speed on the social media platforms and how to use them. There are more great articles linked for you below. I really hope you will subscribe to the web site today so you can join me again as I continue to share what I learn with you every Sunday morning and of coarse with my featured interviews during the week right here on AVA LIVE RADIO. – Jacqueline Jax

More Info to help you:
How To Market Your Brand Effectively Part 1:

How To Market Your Brand Effectively Part 2:

LINKS TO LOVE:

Have a Blog? Linkedin Wants Your Copy: http://www.entrepreneur.com/article/231626

5 Tips for Maximizing Your Business Linkedin Page:   http://www.entrepreneur.com/article/230177

17 Must-Have Features on Your LinkedIn Profile http://www.entrepreneur.com/article/231750

A Look at Three E-Mail Newsletter Tools http://www.entrepreneur.com/article/218199

10 Reasons Your YouTube Videos Aren’t Popular http://www.entrepreneur.com/article/230501

Instagram Success: These Types of Images Drive the Most Engagement  http://www.entrepreneur.com/article/229901

The Marketer’s Guide to Instagram http://www.entrepreneur.com/article/226014

{Interview} Secrets of Success: Advantages to a WordPress Website, SEO Tips & Getting Views

Secrets of Success WordPress Website DesignListen in now: www.blogtalkradio.com/avaliveradio/2014/04/10/secrets-of-success-advantages-to-a-wordpress-website-seo-tips-getting-views


Join host Jacqueline Jax as she sits down with WordPress Website Design expert Hector Torres (www.idealocity.com) about the advantages of having a wordpress web site. Topics will also include SEO Tips of the trade for the best results, the most important things to have on your web pages, and how to get more views. If you want or have your own website, product page or blog, you don’t want to miss this show.

best-free-wordpress-themesSome of the topics that will be discussed are:
Why do we recommend using WordPress for a website?
Easy to use for novice users.

What’s the difference between using self hosted wordpress.org and fully hosted wordpress.com? Experiment with wordpress.com with a limited web page that works terrific for bloggers but is limited when trying to sell products or using adwords. For a more advanced web site with additional features defiantly go with a self hosted web building styles: like sample: http://www.idealocity.com/recent-work/

Is WordPress just for blogging or can it be used for selling products and services?  No it can be used by anyone.

What is SEO?
Search Engine Optimization success is all about content. Be sure to keep things fresh and think about key things like tagging, tiles and content.

Tips:
1) Always use an H1 tag heading and subheadings somewhere inside your post to allow the search engines to identify your topics. Make sure to use them in order. (Heading 1, 2, 3..)
2) Use hyperlinks to other pages and posts related to your content. Never use (click here) instead type out the page title so the key words will help you to get better traction.
3) Add images to enhance your SEO listings. Make sure to use the ALT tag to describe your image. Be very descriptive including the key words only. You do not need to include unimportant words in the title like: the, and, with..

What are some important things to place on your pages and posts to improve your content and SEO? It’s important to create content that aligns with your topic. Identify your sub-niche and stick to it. Don’t diversify to much without adding menu or categories items to your web site frame. It’s very important to be organized with your content.

What are the differences between on-page SEO and off-page SEO?

idealocityLink to Know:
facebook.com/AVALiveRadio : Get our Marketing Tip of the Day and connect with us
Twitter.com/AVALiveRadio: Connect with us on twitter to share your content
facebook.com/Jaxepedia : Connect with host Jacqueline Jax
facebook.com/idealocity : Hector Torres Idealocity Company page

{On The Town} host Jacqueline Jax at The Great Gatspy Party in Fort Lauderdale

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People from all over the world enjoying the annual Yachting Industry Party with this years theme, The Great Gatsby. Radio Host Jacqueline Jax was on the spot to cover the event.

Enter To Win an iLoud Speaker from IK Multimedia

iloud-ikmultimedia-avaliveradio-giveawayI have some exciting news for you. This month I’ll be giving away an iLOUD Speaker from our friends at IKMULTIMEDIA.com .  Learn how to win below…

iloud_speaker_ikmulitmediaENTER TO WIN: Subscribe to us here on the web site, then make sure you “Like” IKMULTIMEDIA & AVALIVERADIO on facebook and share it with your friends. Keep your eyes & ears open because I will be announcing our winner live on air during a broadcast at the end of the month and also posting your name here on our web site. Good Luck! – Jacqueline Jax (Host of A.V.A Live Radio)

ikmultimedia-teamWHO IS IK MULTIMEDIA?
Our company motto, “Musicians First,” actually has a couple of different meanings. First, we’re musicians. And we’re musicians first — engineers, software designers, business specialists, marketing and sales pros, warehouse experts, logistics managers and overall nice guys and girls second. What does that mean to you? It means we only design and create products that we would use. It’s a very simple philosophy, but there’s beauty in simplicity, and it actually guides our product development and production processes. And it works extremely well for us and for you.

ikmultimedia-team2So that’s our philosophy for operation. And we’ve been doing it longer and better than any other company in the market. You see, we don’t “exceed” expectations at IK. We create completely new ones by creating tools that inspire new levels of creativity.

ik multimedia products for musiciansYOU MAY ALSO LIKE:
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Kill the competition: How to Build Your Own Electronic Press Kit

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Sample page: www.reverbnation.com/jacquelinejax

Music industry professionals are loving the use of electronic press kits to not only see the full scope of an artists brand, presentation and fan response but to also to keep their offices clutter free. If you want to get serious about your music, add an electronic press kit to your promo plan. First impressions are everything when trying to get the attention of the music industry so make sure your press kit blows them away.

What to include:
A great press kit should include, your photos, music, story and fan demographics.

Where should you send it:
Press kits should be sent to labels, radio, online magazines, news papers, managers, venues and everyone else you want to get coverage from or do business with.

Who has the best deal?
I have shopped around for great deals on press kits for you and would recommend you check out Reverbnation. At only $5.95 for unlimited distribution, the tools and price for what they offer is unbeatable.

How easy is it to set up?
All you have to do is set up a free reverbnation page for your music or band and your account will ask you if you would like to automatically upgrade your account by adding options like: press kits, a music app, newsletters, distribution, etc. All you have to do is opt in for the press kit which you can cancel at any time should you feel your not using it or still not ready.

What are the advantages of the RPK (Reverbnation Press Kit)
As a bonus, you can opt in for opportunities to gain exposure for your music through Reverbnation and they will email you opportunities to submit your press kit to. I also like the way they automatically include all your goodies in very few clicks.

When do I need to get one?
You should get a press kit after your music is at its best, its available for sale, and you have built a strong and engaged fan base.

Here’s a page where you can get more Info when your ready:
http://www.reverbnation.com/band-promotion/epk-electronic-press-kits

Best of luck,
Jacqueline Jax
Host of www.AvALiveRadio.com

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