Are you disappointed in your sales? Are you seeing web traffic on your page but finding it hard to get people to signup for your list?
So many people forget to tell prospects exactly what they should do while on their web site. As surprising as that seems, you should never assume the fan/buyer/reader will know what they are to do once you get them there. Testing has proven time and time again that, to get someone to respond, they must be told exactly what to do and when to do it. Take a look at your call to action page and see if it gives specific instructions. Use word combos like: download now, call now, email now, click here now, signup now, subscribe now… Etc.
Take a look at our “Join Us Now!” at the top right hand corner of our web site over the subscribe bottom field. Just by adding those 3 little words, we make it easy for our readers to find our signup and encouraging for you to do so while your here.
Do you have any tips that have improved your call-to-action? What are you offering people if they signup to follow you? What is your over all goal? Leave me a comment below so I can check out your page…
This is Jacqueline Jax host of A.V.A Live Radio. Join me for my next marketing and personal branding show on Hot Topic Tuesday at 10a.m est (here) Thanks for reading.